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Welcome to The Impact - your weekly briefing for nonprofit professionals who want to win more grants, streamline their work, and lead with strategy.
You know the feeling: your programs are incredible, your mission is urgent, but when it’s time to turn all that good work into fundable projects, things get … messy.
This week, we’re sharing a smarter way forward. From building dashboards that simplify your case for support to harnessing peer momentum through micro-giving campaigns, these are the tools and ideas that can help you close the gap between vision and funding.
Plus: an AI framework that makes ethics practical, a nonprofit conference made for digital pros, and two solid grant opportunities with deadlines you’ve still got time to hit.
Let’s dive in!
Pitfalls and Pointers
⚠️ Pitfall: Not Tracking ROI From Events and Conferences
Let’s face it - fundraising today isn’t just about writing proposals. It’s about showing up: meeting funders, building relationships, making your mission visible. That often means attending events, such as conferences, galas, summits, and happy hours. These opportunities to connect can be just as fruitful as hosting your own fundraiser.
But without a clear plan, your calendar can fill up fast and suddenly you’re attending back-to-back events with no time left for the work that actually drives revenue. Yikes!
Too many nonprofit leaders say yes to every invite. And without a structure to evaluate which events are worth your time, you risk wasting precious hours on moments that don’t actually grow your funding.
💡 Pointer: Build and Use a Simple ROI Scorecard
Before your next conference or networking event, ask: What exactly do I hope to gain - and how will we measure it?
Here’s how to start being more strategic with every RSVP:
- Identify your “why”. Are you attending to build funder relationships, generate media attention, scout collaborators, or something else? Be specific - “networking” is too vague.
- Set a few pre-defined metrics. Try things like the number of new funder conversations, post-event social mentions, or follow-up meetings scheduled.
- Track in real-time. Use a simple worksheet or notes app to jot down key contacts, quotes, and action steps while you’re there.
- Debrief after the event. Meet with your team to score the event across your key goals. Did it meet expectations? Was it worth the time and budget?
- Apply your learnings. Use your scorecard data to shape which events you say “yes” to next season and which ones you let go. That’s how you build intentional visibility and funding momentum, not just a packed calendar.
Want even more tips to hone your fundraising game this fall?
🍂 Use this simple checklist to make sure your next RSVP is worth the ROI!
Tech You Should Know
What: The Fundraising AI Framework is a simple guide to using artificial intelligence (AI) ethically in your nonprofit’s fundraising efforts. It lays out a shared set of values—like transparency, inclusion, and privacy—so you can use AI tools in a way that builds trust, not confusion.
Instead of diving into complex tech terms, the framework gives you questions and principles to ask before you rely on AI to write appeal letters, segment donors, or create grant content. Think of it like a “gut check” to make sure you’re using smart tools in a smart (and ethical) way.
How Grant Writers Can Use It:
- Vet AI writing tools with your values in mind. If you’re using AI to draft proposals or thank-you emails, make sure the tool is clear about where it gets its information and how it handles your data.
- Talk to leadership about risks and rewards. Not everyone on your team may understand what AI can do or where it can go wrong. The framework gives you simple talking points to explain how to use AI responsibly.
- Show funders you’re forward-thinking. Referencing this framework in your proposal can show reviewers that your organization is both innovative and thoughtful.
Keep in Mind:
- You don’t need to be a tech expert to use this. The framework is written for fundraisers, not engineers (phew!).
Curious how to use AI in your fundraising without crossing any lines?
🔍 Explore the Fundraising AI Framework to learn how to keep your tech use ethical and effective.
Expert Perspectives
🏆 George Q. Jackson, GPC on Turning Initiatives Into Fundable Projects
Let’s talk about one of the biggest challenges in grant writing: translating your nonprofit’s broad, ongoing services into clearly defined, fundable projects.
Most of the time, you’re not handed a polished case for support; you’re handed bullet points and a fast-approaching deadline. And pulling the details from busy program staff can feel like herding cats.
That’s where George Q. Jackson, GPC, comes in.
Here’s his expert advice:
- Use a dashboard to get everyone on the same page. A simple, customizable project dashboard can help clarify what you’re trying to fund, why it matters, and how success will be measured.
- Make the ask easier for youyour team. With a structured framework, you’ll spend less time chasing down details and more time writing strong, focused proposals.
- Work smarter with what you already have. George walks through how to build your dashboard using tools you already use—like Instrumentl—so you can hit the ground running.
Whether you’re a solo grant pro or leading a full development team, this session will help you create a faster, more efficient case-for-support process that’s tailored to your org and speaks directly to funders.
🎬 Watch the MasterClass From Complexity to Clarity: Mastering Fundable Project Frameworks!
Fundraising Inspiration: The Power of Small Gifts & Peer Momentum
Think big gifts are the only ones that move the needle? Think again!
According to Donorbox’s 2025 Fundraising Trends report, recurring gifts and micro-giving are more powerful than ever, and nonprofits that tap into peer-to-peer networks are seeing exponential returns.
Consider this:
- 46% of recurring donors give more over time versus one-time donors.
- 52% of donors say they’re more likely to give if a friend or peer recommends the cause.
- Donors under 40 are 3x more likely to participate in a giving challenge or social media campaign.
So, how do you make this work for your nonprofit?
Here are some ideas to try this fall:
- Launch a 30-day giving challenge. Keep the ask small ($5-$25) but focus on momentum.Encourage donors to give and then tag or invite 3 friends to do the same.
- Create mini “peer squads”. These are small teams of your most engaged supporters - board members, staff, or volunteers - who act as mini-ambassadors. Give them custom donation links, talking points, and graphics so they can easily share your campaign with their networks.
- Tell a specific, tangible story. Let donors know exactly what their $10 or $25 supports, then update them with progress throughout the campaign.
When small gifts add up, so does impact.
Inspired to try peer-powered giving?
💰 Start with the Donorbox 2025 Trends Report to see how others are doing it!
Opportunities Spotlight
🎨 Brooks & Joan Family Foundation Grant
Who It’s For: Nonprofits working in education, arts & culture, outreach programs
Next Deadline: December 31, 2025
Grant Amount: $1,000 - $10,000
The Details:
- Focuses on project-specific funding (not general operations or capacity building)
- Preference is given to organizations located in Florida and Indiana
- Applications from other regions will be considered if closely aligned with foundation interests
- Grant requests within the listed range receive priority consideration
⭐ Hansen Family Foundation Grant
Who It’s For: Nonprofits and organizations working in arts, education, environment, minority/social services, and culture
Next Deadline: September 22, 2026
Grant Amount: Varies
The Details:
- Supports arts & cultural projects (as well as education, environment, social services)
- Open to domestic US nonprofits
- Application window extends well into 2026, giving you planning runway
🔍 Explore thousands of other grant opportunities now!
Networking Nook
💻 Webinar: Start Your 2026 Grant Strategy Off Right
December 3, 2025 | 1:00 PM ET
This free CharityHowTo session will help you jumpstart your 2026 grant strategy with confidence. You’ll learn how to set clear grant goals, build a grant calendar that works, and align your proposals with funder priorities before the busy season hits.
Spots will fill quickly!
📅 Conference: Social Fresh: The Social-Native Marketing Conference
March 19-20, 2026| New York City
Looking to level up your nonprofit’s digital presence in 2026? SocialFresh is where mission-driven marketers, social media strategists, and brand builders go to learn what’s next. With sessions on content strategy, influencer partnerships, AI-powered marketing, and community engagement, this conference is built for those working at the intersection of social impact and digital innovation.
Registration is open!
To check out more recent and upcoming live events, go here.
In Case You Missed It
📑 Article: HayDay Microcourse Feature
Want to sharpen your grant writing skills without cramming your calendar? HayDay Services has just what you need: a lineup for bite-sized, self-paced microcourses built for busy nonprofit professionals. From grant writing basics to mastering management, these on-demand lessons help you level up - on your terms.
Even better: Through December 31, 2025, get 25% off all courses using code HAYDAY2025.
📼 Video: How to Find Grants that (Actually) Fit Your Nonprofit
In this actionable training, Amber Smith, nonprofit Executive Director, breaks down how to sift through the noise and focus on grant opportunities that truly match your organization’s goals and capacity. You’ll learn how to vet opportunities quickly and build a pipeline that supports long-term funding success.
🎙️ Podcast: How Can I Find More Corporate Sponsors for My Nonprofit?
Jeremy Reis, Senior Director of Marketing at World Concern and founder of NonprofitFundraising.com, walks through how nonprofits can secure more corporate sponsorships. He covers what to say, how to frame your value, and why many orgs miss the mark. This podcast is full of practical advice - with a marketer’s eye for storytelling and business strategy.
Get Ahead of Grant Season (Without Burning Out)
Feeling the pressure as year-end approaches? The last thing you need is a patchwork system slowing you down when the stakes are high.
Instrumentl helps you simplify the grant process so you can spend less time tracking tasks and more time winning funding. With built-in tools for prospecting, tracking, and reporting, it’s like having an extra team member who never drops the ball.
